Commission vs Bonus: what is the difference?
Commission vs bonus, the core definitions Sales leaders often use the words commission and bonus interchangeably, yet they serve different purposes. Commission is variable pay that scales directly with individual sales results, usually as a percentage of revenue, margin, or units. Bonus is a lump sum tied to achieving a specific outcome, such as quarterly […]
Sales Incentives: What They Are & How They Work
Sales incentives are structured rewards that encourage specific selling behaviors, beyond base salary, so reps focus on outcomes that matter most to the business. Effective programs translate strategy into day-to-day actions through clear rules, transparent calculations, and timely payouts. Done right, incentives boost motivation, improve retention, and align teams around targets. Common types of sales […]